Record Label Services for Emerging Artists
Why?
Connecting the dots as an artist is difficult. Whether you’ve had a viral hit or you’ve been growing steadily for years, taking control of your message is the best way to cement your career
About you:
Your music is ready to compete in the big leagues.
You have some music out, and a good amount of music ready to release.
You want to retain ownership of your masters.
Your music can gain a massive following with the right push.
You’re ready to go all-in with your career.
What Entropy does
Artist strategic plan
Strategy is the “Why” of everything you do. A strategic plan sets you up for growth, social proof, and a long lasting career. Dive into your audience, your communications, and your music to uncover not only what you should be doing, but why you should be doing it.
creative direction & branding
Key Art
Logos, Album Art, Social media profile, Tour announcements, Spotify headers, Merch…
Photography
Photos for Graphics, Merch, Content, and everything else. We can execute in house or produce a shoot with outside photographers.
Visual Strategy
Colors, Ideas, types of images. A strong visual strategy keeps your brand consistent and makes you stand out from the crowd.
Playlisting & PRess
PLAN
What’s your message? Who’s your audience? When should you contact channels?
IDENTIFY
Where are your potential fans hanging out? Where can we provide value?
PITCH
How can we persuade media and playlists to work with us? How can we help them?
Advertising
Retargetting
The secret agent of digital advertising. Follow your audience around the web and promote new releases, merch, and more.
Display Advertising
Connect with other people’s audiences. Want to promote a song on Forbes.com? How about tickets to a show on Billboard.com? Display advertising is great for building brand recognition.
Search Advertising
Get found on search engines for specific searches. Most useful for selling tickets, merch, and content discovery.
Social Media Advertising
Advertise to your followers. Advertise to your competitors followers. Advertise to Coachella’s followers. Advertise to people who follow #rave, #newhiphop, and #fresh. Powerful, ain’t it?
Merch
Merch
Merch
Merch
Merch
Ecommerce Strategy
Simply, if you’ve given merch a half-assed attempt only to decide “it doesn’t work”, then you’re in for a big surprise. Besides live shows, merch can be your biggest revenue driver. If you have fans, you can sell merch, period.
Design to delivery
We take care of product design, ecommerce, promotion, production and logistics. Everything. Delight your fans and make more money.
Content
The website, photos, the products, ads…Entropy does everything a successful merch business needs.
connect the dots with entropy
hello@entropy.la
